Make Social Media Your Superpower

By Rachel Adams Lee
When I was a new agent – before I had a listing under my belt – I would host open houses and post about them regularly on social media. “Come to my open house,” the posts would read … always accompanied by a smiling sel…

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Open House Tips & Scripts for More Leads, More Profit

By Jennie Moshure 
It was a Sunday. My maternity leave had come to an end, and I was struggling to leave my baby and husband for an open house. Still, I went to my office … Only to find errors on my yard signs. Then, I spilled coffee …

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Open House Tips & Scripts for More Leads, More Profit

By Jennie Moshure 
It was a Sunday. My maternity leave had come to an end, and I was struggling to leave my baby and husband for an open house. Still, I went to my office … Only to find errors on my yard signs. Then, I spilled coffee …

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Should You Go After Lead Quality, Lead Quantity, or Both?

In his bestselling book, The Millionaire Real Estate Agent, Gary Keller equates choosing between lead quality and lead quantity to the kind of gasoline you choose to put in your car: “The octane of your fuel is irrelevant if you don’t have …

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Should You Go After Lead Quality, Lead Quantity, or Both?

In his bestselling book, The Millionaire Real Estate Agent, Gary Keller equates choosing between lead quality and lead quantity to the kind of gasoline you choose to put in your car: “The octane of your fuel is irrelevant if you don’t have …

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